Nativos
PTENES
Sunset over the Jalapão cerrado
Nativos Jalapão · Responsible tourism

Travel should leave good memories. Leave no trace.

Our commitment is to make tourism a tool for conservation, cultural appreciation and local development.

Our pillars

What sustainabilitymeans to us

Environmental

Caring for the cerrado

Reduce the impact of our operation and help conserve the territory.

Social

Local income

Create opportunities and income for people and businesses in the region.

Cultural

Jalapão know-how

Value the identity, the knowledge and the culture of Jalapão.

Responsible management

Measure and improve

Track the operation with indicators and improve every season.

Impact

Where the money goeson an expedition

When someone travels with Nativos, what they pay doesn't stay with a single company: it spreads through an entire chain of people from Jalapão.

Traveler Nativos
Guide and driverprofessionals born in the region
Accommodationlocal guesthouses in the overnight towns
Restaurantscommunity kitchens
Artisanscapim dourado (golden grass) and other crafts
Producersfood and supplies from the region
Attractionsfees that keep each site running
Communitiesvisits and local events
Territorycerrado conservation

A trip moves far more than a vehicle. It moves an entire territory.

Communities

Our commitmentto the people who live here

Whenever there is someone from the region who can do the job, that is who does it. This is how tourism turns into income for Jalapão.

  • Hiring local workers
  • Valuing native guides
  • Suppliers from the region
  • Regional cuisine
  • Buying local products
  • Capim dourado crafts
  • Relationships with the communities
  • Professional training
  • Income year-round
Sempre-viva flower in bloom on the sand of the Jalapão dunes
In practice

What we doon every expedition

20 minutes per fervedouroThat is how long each group stays, so the attractions don't get overloaded.
Flexible orderWe change the order of the attractions to avoid crowding at peak hours.
One group per vehicleEach group travels in a 4x4 of its own, without mixing people from different bookings. That keeps groups small and reduces the number of people and vehicles at each attraction at the same time.
Sustainable tourism feeCollected at the destination and used to maintain the attractions.
Trash comes back with usNothing is left behind: waste comes back for disposal in town.
Briefing for travelersBefore each attraction, the guide explains how to visit without leaving a trace.

Travel with people wholook after this place

Browse Nativos' expeditions and experience Jalapão with people born here.

See Jalapão itineraries Talk to Nativos